My First Gig as a Project Manager

What I learned from taking on a new role at Cliffedge Marketing to help manage 4 unique events for PNC Bank. 

Back in early April, as St. Louis transitioned from…

What We Learned from Facebook’s "Community Boost" Event

Insight and key takeaways from the first stop on Facebook’s 30-city tour

Is it just us, or does Facebook seem like quite the scandal these days?

If you…

'Likes' Don't Pay the Bills

High levels of fan engagement on social media are great, but your brand can do even better.

Back in early January, Amy and Mike Mills of

Creating Video Content on a Budget

Make a big impact without spending big dollars:

Scrolling through Facebook, a notification pops up reminding you that your local news station or favorite musician…

The State of Retail

How your brand can experience real results in a challenging retail environment:

The media is calling it the retail apocalypse.

Big time

Connecting with the Modern Consumer

Find the right opportunities for your brand to win over hearts and minds:

Connecting your brand on a personal level with the modern consumer takes guts.


Preparing for Facebook’s News Feed Changes

Our take on what these changes might mean and how we as marketers can address them:

For the everyday Facebook user, the upcoming

Get Your Product off the Shelf

Cost-Effective Strategies for ‘Shelf-Help’

Good news! Your product is finally in the store, on the shelves and looking good. Your shelf placement is strong; you’ve…

Cliffedge Marketing and SSM Health Cardinal Glennon Hospital Announce New Joint Venture

It’s official: we’re teaming up with SSM Health Cardinal Glennon Children's Hospital to expand the Homers for Health program…

Why Brand Ambassadors are an Asset to Your Company

With observations and insights from a Prairie Farms brand ambassador:

The benefit of brand ambassadors isn’t a big secret;