Just like meeting the in-laws for the first time, there are no do-overs in Event Marketing. Events can play a crucial part in a marketing campaign, so be at the top of your game and make them count.
Posted by The Cliffedge Crew on Dec 17, 2014
Business is a bit of a balancing act. Never mind balancing the input with the output or the critics with the audience. We are talking about the cohesion of two opposing forces that must be balanced…
Posted by The Cliffedge Crew on Dec 03, 2014
A recent TV commercial showed two businessmen sitting next to each other at the airport. One man smiled upon the realization that they were wearing matching ties. He tried to show it off but was ignored…
Posted by The Cliffedge Crew on Nov 14, 2014
While the sports world is changing, marketers and organizations are adapting to the change and finding innovative ways to be a part of the fan experience. Are you in on the Sports Marketing bandwagon?
Posted by The Cliffedge Crew on Oct 29, 2014
“We are experiencing a heavy volume of phone calls right now. Please remain patient and stay on the line. Your call is very important to us. Our representatives are busy assisting other customers.…
Posted by The Cliffedge Crew on Oct 22, 2014
“In today’s society, life is hectic and we tend to always be on the run,” says Cliffedge Marketing’s President, Sherri Cliffe.“People are always more open to new ideas when they’re in ‘pause mode’.”
Posted by The Cliffedge Crew on Sep 30, 2014
Developing a winning marketing strategy that can outperform a losing team can seem like a 4th and 20 situation, but remembering these 5 plays could get you the score you need to win!
Posted by The Cliffedge Crew on Sep 12, 2014
Since promoting brands is kind of our bread and butter, it shouldn’t surprise you that Cliffedge Marketing appreciates the power that social media can bestow upon a business. And, along with our…
Posted by The Cliffedge Crew on Aug 13, 2014
Like so many organizations out there, we once thought of blogging as something that only involved people with disheveled hair huddled around a table in Starbucks openly discussing the current state…
Posted by The Cliffedge Crew on Aug 07, 2014
You don’t always need a celebrity spokesperson to sell your product; sometimes it pays to have a Marketing specialist onboard instead. (We all know that the celebrities representing McDonalds at…