Just like in any profession, reflection is important in business. Assessing one’s successes and shortcomings gives perspective and provides a clearer view when moving forward.
Posted by The Cliffedge Crew on Jan 07, 2015
Just like meeting the in-laws for the first time, there are no do-overs in Event Marketing. Events can play a crucial part in a marketing campaign, so be at the top of your game and make them count.
Posted by Jessica Cliffe on Dec 23, 2014
Whether sappy, sweet, endearing or funny, Christmas movies come in all categories. And just like with the old movie classics, you’re bound to have a favorite. Below are five of our own…
Posted by The Cliffedge Crew on Dec 17, 2014
Business is a bit of a balancing act. Never mind balancing the input with the output or the critics with the audience. We are talking about the cohesion of two opposing forces that must be balanced…
Posted by Jessica Cliffe on Dec 11, 2014
It’s that time of year again! The holidays are here, the stores are packed and you may find yourself running around last minute to make sure you have [insert gift item] under the tree.
Posted by The Cliffedge Crew on Dec 03, 2014
A recent TV commercial showed two businessmen sitting next to each other at the airport. One man smiled upon the realization that they were wearing matching ties. He tried to show it off but was ignored…
Posted by The Cliffedge Crew on Nov 14, 2014
While the sports world is changing, marketers and organizations are adapting to the change and finding innovative ways to be a part of the fan experience. Are you in on the Sports Marketing bandwagon?
Posted by Jessica Cliffe on Nov 07, 2014
“It’s not personal. It’s business.” Most of us have heard this statement before, whether through our own workplace experiences or from watching “The Godfather”…
Posted by The Cliffedge Crew on Oct 29, 2014
“We are experiencing a heavy volume of phone calls right now. Please remain patient and stay on the line. Your call is very important to us. Our representatives are busy assisting other customers.…
Posted by The Cliffedge Crew on Oct 22, 2014
“In today’s society, life is hectic and we tend to always be on the run,” says Cliffedge Marketing’s President, Sherri Cliffe.“People are always more open to new ideas when they’re in ‘pause mode’.”